The short answer, then the reasoning, the real monthly cost at small volumes, and how to choose.
| D2 Commerce OS | Shopify | WooCommerce | Wix / Dukaan | |
|---|---|---|---|---|
| Best for | Small D2C brands selling on COD, no developer | Polished storefront, app ecosystem | WordPress sites with a developer | Very small catalogues, quick start |
| Starting cost | ₹0 up to 100 orders/month, forever | 3-day trial, ₹20/month for 3 months, then from ₹1,499/month (yearly billing) | Free plugin; paid hosting and plugins | Free or low-cost plans; selling features usually on paid plans |
| COD confirmation and remittance tracking | Built in | Apps | Plugins | Limited |
| Delivery (couriers, own riders) | Built in, with rider app | Shipping apps | Plugins | Basic |
| GST invoices, WhatsApp updates | Built in | Apps | Plugins | Varies |
| Setup | Done with you by the team | Self-serve or agency | Developer | Self-serve |
Shopify figures from shopify.com/in/pricing, October 2026. Shopify, WooCommerce, Wix and Dukaan are trademarks of their owners; plans and features change.
Assumptions: average order ₹800, 40% of orders paid online through a gateway, couriers for delivery. Payment gateway fees apply on every platform and are left out. Shopify app costs vary a lot, so they're shown separately.
| 50 orders/month | 200 orders/month | |
|---|---|---|
| D2 Commerce OS | ₹0 | ₹1,000 (first 100 orders free, ₹10 per order after that) |
| Shopify Basic (yearly billing) | ₹1,819 (₹1,499 plan + 2% fee on ₹16,000 prepaid) + apps | ₹2,779 (₹1,499 plan + 2% fee on ₹64,000 prepaid) + apps |
| WooCommerce | Hosting and paid plugins each month, plus developer time for setup and updates | |
Below 100 orders a month the difference is the whole bill. Above it, the per-order price stays below a typical Shopify plan plus apps until volume is well into the hundreds, and COD, delivery and GST are already included. See Shopify pricing in India for the full breakdown.
Selling a specific category? See fashion brands and food businesses. Comparing in more depth? Read best ecommerce platform in India and Shopify vs WooCommerce vs D2 Commerce OS.
For most small Indian brands that sell on cash on delivery and don't have a developer, D2 Commerce OS is a strong fit: it's free forever up to 100 orders a month, includes UPI and COD checkout, delivery, WhatsApp updates and GST invoices without extra apps, and the team sets it up for you. Shopify is the best choice if you want the most polished storefront and are happy paying a monthly plan plus apps. WooCommerce suits brands already on WordPress with a developer. Wix and Dukaan are quick for very small catalogues.
At low volume, D2 Commerce OS costs nothing up to 100 orders a month, with no time limit. Shopify starts at ₹1,499 a month on yearly billing (₹1,994 monthly) as listed in October 2026, plus apps and a 2% fee on payments through third-party gateways on the Basic plan. WooCommerce software is free but needs paid hosting and usually a developer.
Yes, for a polished store and a large app ecosystem. The costs to watch are the monthly plan, apps for COD, shipping, GST invoices and WhatsApp, and Shopify's extra fee on third-party gateway payments.
Any platform can show COD at checkout. The difference is confirming COD orders, checking addresses before dispatch and tracking courier remittances to your bank. D2 Commerce OS does these natively; on Shopify and WooCommerce they usually need apps or plugins.
Yes. Products, customers and orders can be moved and old URLs redirected so search rankings carry over. Starting on a free plan keeps the cost of switching low.
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